Thursday, 26 September 2019

Radio 2 Beatles can't be streamed online?

Radio 2 Beatles is a pop-up brand extension to celebrate 50 years since the release of Abbey Road.

The curveball is you can only listen live on DAB with fans being encouraged to listen on-demand via BBC Sounds. I can't think of any other station, in 2019, that is only accessible via a physical radio "set".

I totally understand the concept of driving Sounds traffic - and this is a solid way to do that - but why wouldn't you also make the linear stream available on there?

It's not necessarily a criticism, I'm just genuinely intrigued by this puzzling decision and would love an explanation from the BBC as to its motivation here.

You can't be impartial on racism and bigotry

I'm often quick to defend the BBC against unjustified accusations of bias from both sides of the political spectrum.

It may not get everything right and licence fee payers have a right to hold it to account but, overall, it is a proud British institution.

One thing the BBC often hasn't got right is its rulings on what it believes to be matters of impartiality that are, in fact, not.

The corporation's Executive Complaints Unit ruled that Naga Munchetty breached guidelines by criticising Trump's "go back" to the "places from which they came" tweet by sharing her own experience of racism.

You cannot be impartial on a crime. You cannot be impartial on something that is disgusting and universally condemned. You cannot be impartial on racism.

I'm reminded of the brilliant Iain Lee's sacking from BBC Three Counties Radio four years ago after he stood up for the LGBT community against a homophobic Christian fundamentalist.

I fully support the need for BBC journalists to maintain political impartiality - for the sake of the BBC's credibility and so as not to frustrate licence fee payers - but that does not mean BBC presenters should be perceived to have hearts of stone and banned from using their platform to make a positive impact.

Wednesday, 25 September 2019

Partnerships enable community radio to thrive

BBC Somerset and the nine community radio stations in its area are coming together for a new content-sharing and training arrangement.

With the commercial sector changing direction resulting in fewer local independent stations, coupled with a general decline in hyperlocal press, the opportunity for community radio has been significantly enlarged - but many don't have the resources or skill to carry the torch by themselves, especially volunteer projects.

Partnering with the BBC and other organisations, be it media or businesses in any relevant field, to deliver engaging local content and train community radio teams should result in a better offering.

Saturday, 21 September 2019

Audio deepfakes - be afraid, be very afraid

The audio and video production platform Descript has launched a private beta test of Overdub, a new feature that uses samples of a person's voice to generate new words and phrases.

On the face of it, this is a clever technological advancement - but the opportunities opened up are only as great, if not less great, than the cause for concern.

When we get to a stage where speech generated by AI is indistinguishable from actual spoken words, all kinds of people (including radio and podcast presenters/guests) will start being accused of saying things they never said and the courts will be overrun with defamation cases that may be difficult to conclude.

Sunday, 1 September 2019

Full service in a crowded market - how we did it

On Friday, Hampshire Hit Radio colleagues - past and present - gathered in Southampton to bid an emotional farewell to our little radio brand after eleven remarkable years.

I had the honour of presenting the station's final show before new beginnings and I wish the team in Segensworth all the best with the big launch on Monday.

Some history...

Initially Hampshire Sound with the legendary Mike on breakfast, a very young and not yet matured Harrison RB would take the reigns as Programme Director (later Content Director) in January 2012 and was tasked with rebranding the radio station.

Despite the constraints of "full service" and a ridiculously crowded market, reach and share were holding steady. While the relaunch stimulated nerves, I was adamant we could use it as an opportunity to grow.

We looked at the market in great detail:

  • Hampshire Sound: AC inc local talent, full service, 35-54 demo
  • Wave 105.2: AC, regional, 30+ demo - 397k reach & 10.8% share - primary competitor
  • Heart South Coast: Hot AC, local breakfast & drive, 25-44 demo - 311k reach & 5.5% share - primary competitor
  • BBC Radio Solent: speech-heavy, regional, 50+ demo - 277k reach & 8.1% share - fair competitor (no sales)
  • Capital South Coast: CHR, local breakfast & drive, 15-24 demo - 202k reach & 3.9% share - serving a different audience
  • JACK fm: classic rock, regional, 35-59 demo - 103k reach & 2.1% share - serving a different audience
  • The Breeze: Soft AC, local breakfast & drive, 40+ demo - 43k reach & 1.2% share - fair competitor
  • Skyline Gold: oldies, community, 50+ demo - not in RAJAR - potential competitor
  • Forest FM: AC inc local talent, community, 40+ demo - not in RAJAR - slight overlap
  • 103.9 Voice FM: CHR inc local talent, community, students - not in RAJAR - serving a different audience
  • Unity 101: multi-ethnic and multi-linguistic, local Asian community - not in RAJAR - serving a different audience

How did we settle on the name "Hampshire Hit Radio"? Well, we live in Hampshire, we play hits and we're primarily a radio station - so that helped!

One thing that was flagged is how it could be confused for CHR and Capital positioning as "the South Coast's/UK's No.1 Hit Music Station" but our research found the average target listener wouldn't necessarily associate the term "hit" in itself with the current top 40 as young people or radio folk might.

As the old clichรฉ goes, all that changed was the name... and the breakfast show... and the mid-morning show... and the... you get the idea!

In addition to my management, musical, technical and training responsibilities, I continued to present Harrison RB at Hometime 4pm-7pm every weekday which I had taken up just before Christmas 2011.

While no presenter was bigger than the station, my vision was for individual personalities to stand out within the consistent framework. We wanted to push the boundaries like it was 1992 on a radio station built for the 21st century. We were rewarded with a loyal audience.

Was it the easiest to monetise? Not by any stretch of the imagination - even excluding FRS and the preference of national ad agencies for simple network campaigns, local advertisers are equally enticed by the scale of a brand like Smooth.

However, we did well considering and it's the risks we took that I will always be proud of.

One of our proudest achievements was our local news operation which demonstrated how the best way forward for naturally under-resourced community radio is partnerships and contra deals.

Monday, 26 August 2019

Five new stations from Global - can you figure them out?

In a clever ten-second social media clip, Global is seemingly teasing an upcoming launch of five new radio stations.

The colour schemes suggest brand extensions for Heart, Smooth and Capital XTRA. I've nearly sussed them:

  1. Heart 90s
  2. Smooth Country
  3. (something to do with Capital XTRA?)
  4. Heart 70s
  5. (something from Smooth to rival Mellow Magic?)

Friday, 16 August 2019

The changing face of UK commercial radio - how does it look from the eyes of a young person?

It's been one of the most significant years in living memory for UK commercial radio.

Local shows are no more on licences that once broadcast from their area 24/7 with more of the same likely in the coming months.

Last October, Ofcom updated their localness guidelines to allow networked breakfast shows with the minimum amount of locally-produced daytime output reduced from seven hours to three weekdays, on the condition that hourly local news bulletins are provided, and none required at weekends, if hourly peak-time local news bulletins are provided.

Smaller approved areas were merged into 12 regions that mirror those of ITV.

What followed was Global's decision in February to launch national breakfast shows on their three FM networks resulting in over a hundred redundancies, the closure of buildings and the merger of local stations to create a smaller number of drivetime shows for each of the enlarged areas.

Around the same time, four commercial radio groups (Celador, Lincs FM Group, Wireless Local and UKRD) were acquired within the space of a few weeks by Bauer Media. At this stage, they are still being run as separate businesses while the Competition & Markets Authority investigates the takeovers.

All industries must adapt and evolve in accordance with changing consumer habits if they are to survive. Commercial radio regulations stem from an analogue-only world with limited choice.

In many industries, the rise of artificial intelligence will save businesses a fortune and the robots that replace, even the most efficient and reliable, humans will be more efficient and reliable.

Consequently, this will impact workers and capitalism overall.

It's devastating when a talented person loses their job. As X Factor’s Ariel once said:

I’m not a number, I’m a human being.
Every position going represents someone’s livelihood, and my heart goes out to you if you're affected.

And how does this all feel to someone looking for a career in radio? Is there any point in trying to get your foot in the door? Are there any opportunities left?

The answer: yes! Thanks to the growth of DAB/DAB+, there’ve never been more commercial stations - plus new digital roles in social media and podcasting.

For aspiring presenters, while the days of, quite literally, knocking on the local station waving a demo tape are becoming a thing of the past, radio still needs a talent pipeline. A new generation of stars to lead us into the future.

But we’re just one platform in a multi-media world and, today, a successful on-air personality has to be a successful off-air personality - in other words, not just a "jock" but a gifted communicator whose relationship with their audience is enhanced through social media.

They get to know you better and you get to know them.

Mastering this craft is essential, hence influencers with established followings being attractive to youth stations.

A brief history lesson

Let me take you back to 2007. Ashley Tabor-King, a man who was very gracious to me personally a few years ago, together with his father, founded Global.

The company bought four established commercial radio brands from Chrysalis: Heart, Galaxy, LBC and The Arrow.

A year later, it acquired GCap (formed by the merger of GWR & Capital Radio Group earlier in the decade) and welcomed The One Network (many local/regional stations across the country), Classic FM, XFM (now Radio X), Choice FM (now Capital XTRA), Gold and Chill (now Smooth Chill) into its portfolio.

Ocean FM (now Heart) and Power FM (now Capital) were part of this deal - two local stations on the South Coast of England where many of the first radio people I met worked.

Some networking had already been introduced prior to the formation of Global but I was too young to understand it. However, I saw the impact of redundancies in 2009 and could tell it wasn’t pretty.

Fast-forward 10 years: I'm still young, I’ve been lucky enough to get on-air and off-air experience as well as present my own show which I've put my heart and soul into for the last 8 years and had an absolute blast.

My Hampshire Hit Radio journey comes to an end in a couple of weeks and I’m proud of all the things our team achieved. I’m ready for the next chapter and can confirm that I'll be presenting a new show somewhere else come autumn.

Deregulation has long been on the horizon. Radiocentre lobbied for years so that stations could gain the freedom to make their own business decisions in accordance with changing market conditions.

By clicking on a petition, I admire your passion, but you’ll achieve nothing.

How can it be right that local FM licences are so heavily regulated with competition from DAB and big tech virtually set free by comparison?

The rules stem from a bygone era.

Take Heart South Wales and Heart North Wales still having to provide a separate local show from each other, despite being in the same approved area, because they have different owners. Listeners don't know, or care, about this.

See also: "full service" licences with speech quotas and other outdated format requirements such as music genres (removal of these was proposed by the government two years ago but is yet to be legislated).

Having been involved for almost a decade, I believe passionately in localness.

There’s still an appetite for content that lives where its listeners live - that understands and truly reflects communities.

In certain markets that could be a linear station, but in others on-demand might be more effective (certainly cheaper!)

I'd like to say to anyone who's lost their show or behind the scenes role not by their own choice: your talent and experience will lead to bigger and better things.

This was just the beginning and a bright future is ahead.

To anyone looking to kick-start their radio career: don't give up! While there are fewer roles at a local level, overall, there are more opportunities in audio today than ever before.

You'll achieve great things by putting the work in, showing your passion, having faith and making the right connections.

Social media has made it easier to get your name out there and make a good impression - in fact, it’s a key skill employers look for today.

Radio is now a multi-platform business and there's more to it than what comes through the speakers.

This year’s changes do not mark not "the end" or "the final nail in the coffin" - they mark the beginning of a new era.

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