Saturday, 12 October 2019

Should a radio station invest in branded vehicles?

LA's KIIS FM have branded Chevys that put every other to shame.

The main reason for vehicle wrapping is, of course, visibility - but I've always thought stations could take it a step further by showing off an impressive high-end "whip" (as the youth would say).

Why not a branded classic car? Now there's a way to attract attention!

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